SAD GIRLS IN HAPPY CLOTHES
“We want to create timeless, yet trendy fits; affordable, yet ethical.”
THE POWER OF LESS
We’ve disregarded seasonal collections, cut out all the middlemen and fashion fat - putting our entire focus on building a single, permanent collection. Fewer pieces, more love.
wear the change you want to see.
Our definition of progress is reduced wardrobes.
Built on pieces that will stand the test of time.
Both in craftsmanship and design.
Fits that feel like a hug to your skin
Designed in Delhi
Made to Last
Fabrics that will last longer than your situationship
Redefining Slow Fashion
The most sustainable thing to do is to repeat and restyle your fits.
Wearing a garment twice as long, means half the impact.